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InstitutionWissenschaftszentrum Berlin für Sozialforschung gGmbH (2)Deutsche Gesellschaft für Soziologie (DGS) (1)Zentralinstitut für Jugendforschung (ZIJ) (1)AuthorKonrad, Kai A. (2)Koschel, Kay-Volker (2)Abbas, Tanveer (1)Abrar, Muhammad (1)Asghari Matikolay, Hassan (1)...view moreEditorBeschorner, Thomas (1)Dong, Lily (1)Friederici, Markus R. (1)Rehberg, Karl-Siegbert (1)Schank, Christoph (1)...view moreDate Issued2020 - 2023 (2)2010 - 2019 (8)2000 - 2009 (5)1980 - 1989 (1)SeriesDiscussion Papers / Wissenschaftszentrum Berlin für Sozialforschung, Schwerpunkt Märkte und Politik, Forschungsprofessur und Projekt The Future of Fiscal Federalism (2)Konsumsoziologie und Massenkultur (1)Routledge Contemporary China Series (1)Schriftenreihe für Wirtschafts- und Unternehmensethik (1)JournalInternational Letters of Social and Humanistic Sciences (2)European Journal of Cultural Studies (1)Mouvements et Enjeux Sociaux (1)Pakistan Administrative Review (1)Path of Science (1)...view moreVolume1 (1)10 (1)2010-06 (1)2010-08 (1)49 (1)...view moreIssue1 (2)122 (1)18 (1)4 (1)53 (1)...view moreDocument Typejournal article (8)collection article (3)conference paper (2)collection (2)working paper (2)research report (1)Keyword
brand name item (16)
Markenartikel (16)consumption (7)Konsum (7)consumer (6)...view moreReviewpeer reviewed (9)reviewed (4)reviewstatus unknown (1)Publication StatusPublished Version (13)Postprint (2)Unknown (1)

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Zur Rolle der Marktforschung in der Konsumgesellschaft [collection article] 

Author(s): Koschel, Kay-Volker

Source: VS Verl. für Sozialwiss., 2008

(Konsumsoziologie und Massenkultur)

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Consumer-citizens of China: the role of foreign brands in the imagined future China [collection] 

Editor(s): Tian, Kelly; Dong, Lily

Source: Taylor & Francis, 2010

(Routledge Contemporary China Series)

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Die Bedeutung des Konsums für moderne Identitätskonstruktionen [collection article] 

Author(s): Kühn, Thomas; Koschel, Kay-Volker

Source: VS Verl. für Sozialwiss., 2010

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Zur Verantwortung von Unternehmen und Konsumenten [collection] 

Editor(s): Beschorner, Thomas; Schmidt, Matthias; Vorbohle, Kristin; Schank, Christoph

Source: Hampp, 2008

(Schriftenreihe für Wirtschafts- und Unternehmensethik)

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Liquid identities: Mecca Cola versus Coca-Cola [journal article] 

Author(s): Ram, Uri

Source: European Journal of Cultural Studies, 10 (2007) 4. p.465-484

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Tomorrow's Clients: was prägt Marken in den nächsten zehn Jahren? [journal article] 

Author(s): Karmasin, Sophie

Source: SWS-Rundschau, 49 (2009) 1. p.76-84

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Brand Communities: zur Bedeutung der Marke für eine Gemeinschaft [collection article] 

Author(s): Pfadenhauer, Michaela

Source: Campus Verl., 2008

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EWOM and brand awareness impact on consumer purchase intention: mediating role of brand image [journal article] 

Author(s): Tariq, Maryam; Abbas, Tanveer; Abrar, Muhammad; Iqbal, Asif

Source: Pakistan Administrative Review, 1 (2017) 1. p.84-102

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Vertrauen in Marken: die Praxis einer sozialen Beziehung [journal article] 

Author(s): Rommerskirchen, Jan

Source: Philosophie der Psychologie, (2013) 18. p.1-23

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Analyse des facteurs explicatifs des comportements et attitudes des consommateurs kinois des produits contrefaits [journal article] 

Author(s): Esther TAKUBILA KUSU

Source: Mouvements et Enjeux Sociaux, (2022) 122. p.108-119

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Home  |  Legal notices  |  Operational concept  |  Privacy policy
© 2007 - 2025 Social Science Open Access Repository (SSOAR).
Based on DSpace, Copyright (c) 2002-2022, DuraSpace. All rights reserved.