Download full text
(280.6Kb)
Citation Suggestion
Please use the following Persistent Identifier (PID) to cite this document:
https://nbn-resolving.org/urn:nbn:de:0168-ssoar-104601
Exports for your reference manager
Pre-Election Campaign Communication and Publicity: Political Phenomenon, Structure, and Functions
[collection article]
Corporate Editor
Institute of Sociology of the National Academy of Sciences of Ukraine
Abstract
From political practitioners’ point of view the pre-election campaign publicity is a complicated political phenomenon and at the same time the process built upon the rules of political communication that fulfills a number of consistent functions during campaign. Among these functions are: political ... view more
From political practitioners’ point of view the pre-election campaign publicity is a complicated political phenomenon and at the same time the process built upon the rules of political communication that fulfills a number of consistent functions during campaign. Among these functions are: political party, new election bloc or separate candidate’s name identification; election bloc and can didate’s im age building; election platform identification, issue development and exploitation; campaign messages symbolization and advertising as well as others. The author came to the conclusion that these types of factors in most cases motivate voter choices in elections in Ukraine.... view less
Classification
Political Process, Elections, Political Sociology, Political Culture
Mass Communication
Collection Title
Ukrainian Sociological Review 2002-2003
Editor
Golovakha, Yevhen
Document language
English
Publication Year
2005
City
Kiev
Page/Pages
p. 3-26
ISBN
966-02-3514-3
Status
Published Version; reviewed
Licence
Deposit Licence - No Redistribution, No Modifications