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@incollection{ Korolko2005,
 title = {Pre-Election Campaign Communication and Publicity: Political Phenomenon, Structure, and Functions},
 author = {Korolko, Valentyn},
 editor = {Golovakha, Yevhen},
 year = {2005},
 booktitle = {Ukrainian Sociological Review 2002-2003},
 pages = {3-26},
 address = {Kiev},
 publisher = {Institute of Sociology of the National Academy of Sciences of Ukraine},
 isbn = {966-02-3514-3},
 urn = {https://nbn-resolving.org/urn:nbn:de:0168-ssoar-104601},
 abstract = {From political practitioners’ point of view the pre-election campaign publicity is a complicated political phenomenon and at the same time the process built upon the rules of political communication that fulfills a number of consistent functions during campaign. Among these functions are: political party, new election bloc or separate candidate’s name identification; election bloc and can didate’s im age building; election platform identification, issue development and exploitation; campaign messages symbolization and advertising as well as others. The author came to the conclusion that these types of factors in most cases motivate voter choices in elections in Ukraine.},
}