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InstitutionAkademie für Raumforschung und Landesplanung - Leibniz-Forum für Raumwissenschaften (1)AuthorAbler, Gerhild (1)Chan, Catherine S. (1)Childress, C. Clayton (1)Koschel, Kay-Volker (1)Kulibanova, V. V. (1)...view moreEditorFriederici, Markus R. (1)Job, Hubert (1)Mayer, Marius (1)Schrage, Dominik (1)Date Issued2017 (2)2015 (1)2013 (1)2011 (1)2008 (1)SeriesArbeitsberichte der ARL (1)Konsumsoziologie und Massenkultur (1)JournalBaltic Region (1)Historical Social Research (1)Journal für korporative Kommunikation (1)Journal of Current Chinese Affairs (1)Volume9 (2)36 (1)44 (1)Issue3 (2)1 (1)4 (1)Document Typejournal article (4)collection article (2)Keyword
branding policy (6)
Markenpolitik (6)enterprise (3)Unternehmen (3)Bundesrepublik Deutschland (2)...view moreReviewpeer reviewed (4)reviewed (1)reviewstatus unknown (1)Publication StatusPublished Version (5)Postprint (1)

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Identifying key stakeholder groups for implementing a place branding policy in Saint Petersburg [journal article] 

Author(s): Kulibanova, V. V.; Teor, T. R.

Source: Baltic Region, 9 (2017) 3. p.99-115


Die Destinationsmarke Bayern: kritische Stellungnahme zur Rolle der Marke im Tourismuspolitischen Konzept der Bayerischen Staatsregierung [collection article] 

Author(s): Metzler, Daniel; Abler, Gerhild

Source: Verl. d. ARL, 2013

(Arbeitsberichte der ARL, 9)

Zur Rolle der Marktforschung in der Konsumgesellschaft [collection article] 

Author(s): Koschel, Kay-Volker

Source: VS Verl. für Sozialwiss., 2008

(Konsumsoziologie und Massenkultur)


The Currency of Historicity in Hong Kong: Deconstructing Nostalgia through Soy Milk [journal article] 

Author(s): Chan, Catherine S.

Source: Journal of Current Chinese Affairs, 44 (2015) 4. p.145-175

Evolutions in the literary field: the co-constitutive forces of institutions, cognitions, and networks [journal article] 

Author(s): Childress, C. Clayton

Source: Historical Social Research, 36 (2011) 3. p.115-135


Konstruktion und Interpretation [journal article] 

Author(s): Rommerskirchen, Jan

Source: Journal für korporative Kommunikation, (2017) 1. p.31-56


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© 2007 - 2018 Social Science Open Access Repository (SSOAR).
Based on DSpace, Copyright (c) 2002-2017, DuraSpace. All rights reserved.