Конкурентоспособность в маркетинге

Kaluzhsky, Mikhail

Bibtex export

@incollection{ Kaluzhsky2006,
 title = {Конкурентоспособность в маркетинге},
 author = {Kaluzhsky, Mikhail},
 year = {2006},
 booktitle = {Одиннадцатые "Апрельские экономические чтения": Межвузовский сборник научных трудов},
 pages = {26-30},
 address = {Omsk},
 publisher = {Omsk State University},
 isbn = {5-87367-012-9},
 urn = {https://nbn-resolving.org/urn:nbn:de:0168-ssoar-430436},
 abstract = {Article about alternative interpretations of the concept of "competition" as the adaptive behavior of market participants. The author substantiates the thesis of the identity of market adaptation and market competition rather than rivalry.},
 keywords = {competition; transaction costs; Marketing; competitiveness; Transaktionskosten; Wettbewerbsfähigkeit; Innovation; innovation; marketing; Wettbewerb}}