Hits 31-40 within 84 documents
Impact of comic factor in TV ads on buying behavior of university students [journal article]
Source: International Letters of Social and Humanistic Sciences, (2015) 49. p.12-20
Hits 31-40 within 84 documents
Author(s): Ahmad, Naveed; Shafique, Nouman; Khurshid, Muhammad Mahboob; Farooq, Qamar
Source: International Letters of Social and Humanistic Sciences, (2015) 49. p.12-20
Editor(s): Papastefanou, Georgios; Schmidt, Peter; Börsch-Supan, Axel; Lüdtke, Hartmut; Oltersdorf, Ulrich.- 2001. 218p.
Author(s): Konrad, Kai A..- 2003. 18p.
Author(s): Shy, Oz; Stenbacka, Rune.- 2004. 23p.
Author(s): Konrad, Kai A.; Müller, Wieland; Morath, Florian.- 2010. 44p.
Author(s): Barut, Yasar; Noussair, Charles; Kovenock, Dan.- 1999. 45p.
Author(s): Ohr, Dieter.- 2001. 75-94p.
Author(s): Fengler, Matthias; Winter, Joachim.- 2001. 95-113p.
Author(s): Thögersen, John.- 2001. 55-74p.
Author(s): Fachinger, Uwe.- 2001. 165-188p.