Trans-Jurisdictional "Publivate" Cyber Self-(Re)presentation: The Transformation of Compartmentalization in Iranian Social Life

Abstract

Background: Space is a constructed concept: a cultural and ideological segmentation, and a translation of the sociopolitical structures of society. On social media platforms, the public becomes a composite of privates, where individuals’ multiple selves are (re)presented before a multiplicity of audiences within a third type of space, which we coin the "publivate" sphere. This sphere emerges from the combination and blurring of public and private spaces on social media platforms. Aims: This article aimed to shed light on issues related to cyber self-(re)presentation within this "publivate" space. Methodology: We utilized cross-level integration, synthesizing micro- and macro-level theories, and interdisciplinary integration, incorporating concepts and theories from diverse fields, including social media studies, sociology, psychology, and regulatory perspectives. Discussions: We discussed how the interplay among public, private, and "publivate" selves, along with the reciprocal influences of conformity, pluralistic ignorance, normalization, and normativity, have been transforming the traditional compartmentalization of spaces in Iranian social life. Additionally, we discussed the complications of trans-jurisdictional regulation of cyberspace and their implications for users, particularly Iranians. Conclusions: Given the dynamic nature of societies, norms, and cultures, effective governance of cyberspace and cultural practices should account for sociocultural dynamics.