Facebook as an Avenue to News: A Comparison and Validation of Approaches to Identify Facebook Referrals

Schmidt, Felix; Mangold, Frank; Stier, Sebastian; Ulloa, Roberto

[journal article]

dc.contributor.author	Schmidt, Felix	de
dc.contributor.author	Mangold, Frank	de
dc.contributor.author	Stier, Sebastian	de
dc.contributor.author	Ulloa, Roberto	de
dc.date.accessioned	2024-12-13T07:10:09Z
dc.date.available	2024-12-13T07:10:09Z
dc.date.issued	2024	de
dc.identifier.issn	1091-7675	de
dc.identifier.uri	https://www.ssoar.info/ssoar/handle/document/98458
dc.description.abstract	Given that Facebook is still the most widely used social networking site in the world, its influence on democratic processes is under constant scrutiny. Academics have put a special focus on Facebook's role in inhibiting or enhancing citizens' news exposure. Recent studies using digital behavioral data have analyzed the prevalence and effects of "Facebook news referrals." Using a web tracking tool that captures general browsing behavior as well as public posts seen on Facebook, this paper lays the groundwork for the field by assessing the validity of previously proposed operationalizations. We validate news referrals by investigating whether different measures actually reflect exposure to a news URL a user saw on Facebook. We furthermore assess the effects of news referrals on central outcomes in extant literature, contingent on different operationalizations. The results show that the most precise measure of news referrals are click identifiers attached to news URLs by Facebook. Different operationalizations of referrals have theoretically impactful consequences for the substantive understanding of Facebook’s role in high-choice online environments. The paper demonstrates the need for academics to constantly innovate in order to measure citizens’ online behavior in an ecologically valid manner.	de
dc.language	en	de
dc.subject.ddc	Publizistische Medien, Journalismus,Verlagswesen	de
dc.subject.ddc	News media, journalism, publishing	en
dc.subject.other	news exposure; referrals; web browsing data; data linking	de
dc.title	Facebook as an Avenue to News: A Comparison and Validation of Approaches to Identify Facebook Referrals	de
dc.description.review	begutachtet (peer reviewed)	de
dc.description.review	peer reviewed	en
dc.source.journal	Political Communication
dc.source.volume	41	de
dc.publisher.country	USA	de
dc.source.issue	6	de
dc.subject.classoz	interaktive, elektronische Medien	de
dc.subject.classoz	Interactive, electronic Media	en
dc.subject.classoz	Wirkungsforschung, Rezipientenforschung	de
dc.subject.classoz	Impact Research, Recipient Research	en
dc.subject.thesoz	Digitale Medien	de
dc.subject.thesoz	digital media	en
dc.subject.thesoz	soziales Netzwerk	de
dc.subject.thesoz	social network	en
dc.subject.thesoz	Facebook	de
dc.subject.thesoz	facebook	en
dc.subject.thesoz	Nachrichten	de
dc.subject.thesoz	news	en
dc.subject.thesoz	Verhalten	de
dc.subject.thesoz	behavior	en
dc.subject.thesoz	Benutzerforschung	de
dc.subject.thesoz	user research	en
dc.subject.thesoz	Medienkonsum	de
dc.subject.thesoz	media consumption	en
dc.subject.thesoz	Interaktion	de
dc.subject.thesoz	interaction	en
dc.subject.thesoz	politische Faktoren	de
dc.subject.thesoz	political factors	en
dc.subject.thesoz	Internet	de
dc.subject.thesoz	Internet	en
dc.identifier.urn	urn:nbn:de:0168-ssoar-98458-2
dc.rights.licence	Creative Commons - Namensnennung 4.0	de
dc.rights.licence	Creative Commons - Attribution 4.0	en
ssoar.contributor.institution	GESIS	de
internal.status	formal und inhaltlich fertig erschlossen	de
internal.identifier.thesoz	10083753
internal.identifier.thesoz	10053143
internal.identifier.thesoz	10085689
internal.identifier.thesoz	10052870
internal.identifier.thesoz	10034530
internal.identifier.thesoz	10038141
internal.identifier.thesoz	10069355
internal.identifier.thesoz	10046098
internal.identifier.thesoz	10053636
internal.identifier.thesoz	10040528
dc.type.stock	article	de
dc.type.document	Zeitschriftenartikel	de
dc.type.document	journal article	en
dc.source.pageinfo	921-943	de
internal.identifier.classoz	1080404
internal.identifier.classoz	1080407
internal.identifier.journal	2933
internal.identifier.document	32
internal.identifier.ddc	070
dc.identifier.doi	https://doi.org/10.1080/10584609.2024.2342983	de
dc.description.pubstatus	Veröffentlichungsversion	de
dc.description.pubstatus	Published Version	en
internal.identifier.licence	16
internal.identifier.pubstatus	1
internal.identifier.review	1
ssoar.wgl.collection	true	de
internal.pdf.valid	false
internal.pdf.wellformed	true
internal.pdf.encrypted	false

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Interaktive, elektronische Medien
Interactive, electronic Media
Wirkungsforschung, Rezipientenforschung
Impact Research, Recipient Research

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