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https://doi.org/10.15655/mw/2019/v10i1/49557
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Perception of Korean TV Drama Reality among Jordanian Youth
[journal article]
Abstract Based on questionnaire responses from a purposive sample of 400 Jordanian young viewers, this study attempts to examine reality perceptions of the events portrayals on Korean TV drama among them, and to explore how they relate to this drama such as realism perceptions, utility, and identity. The res... view more
Based on questionnaire responses from a purposive sample of 400 Jordanian young viewers, this study attempts to examine reality perceptions of the events portrayals on Korean TV drama among them, and to explore how they relate to this drama such as realism perceptions, utility, and identity. The results revealed that viewers’ gender has a significant impact on their intensity of Korean TV drama viewing, their perception of its reality and their attitudes towards it. Our findings also indicated that intensity of this drama viewing influences the attitudes towards it; however, there is no significant effect for this intensity on perceived reality rate of this drama.... view less
Classification
Impact Research, Recipient Research
Free Keywords
Korean TV drama; Jordanian youth; perceived reality; agic window; utility; identity
Document language
English
Publication Year
2019
Page/Pages
p. 68-78
Journal
Media Watch, 10 (2019) 1
ISSN
0976-0911
Status
Published Version; peer reviewed
Licence
Creative Commons - Attribution-Noncommercial-No Derivative Works 4.0