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Students' perception of the effects of online social networking: an empirical assessment
[journal article]
Abstract Social networking sites have had an impact on the twenty-first century generations of internet user, making it a very active means of communications, particularly among university students. Questions arise about the impact of social networking sites on academic performance and the possibility of usi... view more
Social networking sites have had an impact on the twenty-first century generations of internet user, making it a very active means of communications, particularly among university students. Questions arise about the impact of social networking sites on academic performance and the possibility of using them as an effective educational tool to improve academic performance. The study assesses students’ opinion regarding usage of social networking sites and its impact on their academic performance. Non-probability convenience sampling technique was used to select a sample of ninety-six undergraduate students from seven private universities and they were asked to complete a structured questionnaire set with 18 questions. Descriptive-comparative research design was adopted. The data was subjected to descriptive analysis, particularly percentages and frequency table counts.... view less
Keywords
perception; studies (academic); communication; Internet; student; utilization; social network
Classification
University Education
Curriculum, Teaching, Didactics
Interactive, electronic Media
Document language
English
Publication Year
2015
Page/Pages
p. 152-161
Journal
International Letters of Social and Humanistic Sciences (2015) 65
ISSN
2300-2697
Status
Published Version; peer reviewed