Postal Surveys (Version 2.0)

Menold, Natalja

Bibtex export

@book{ Menold2016,
 title = {Postal Surveys (Version 2.0)},
 author = {Menold, Natalja},
 year = {2016},
 series = {GESIS Survey Guidelines},
 pages = {9},
 address = {Mannheim},
 publisher = {GESIS - Leibniz-Institut für Sozialwissenschaften},
 doi = {https://doi.org/10.15465/gesis-sg_en_018},
 abstract = {Postal surveys are an important data collection mode in social science survey research. One key task when implementing postal surveys is to motivate the potential respondents to participate. This is done by means of the cover letter, the design of the questionnaire, and repeated contacts. Methodological aspects of the implementation of postal surveys are discussed against the background of theories that explain target persons’ willingness to participate.},
 keywords = {Datengewinnung; data capture; Befragung; survey; postalische Befragung; mail survey; Fragebogen; questionnaire; Erhebungsmethode; data collection method; Umfrageforschung; survey research}}