Prenotification in web-based access panel surveys: the influence of mobile text messaging versus e-mail on response rates and sample composition

Bosnjak, Michael; Neubarth, Wolfgang; Couper, Mick P.; Bandilla, Wolfgang; Kaczmirek, Lars

[journal article]

dc.contributor.author	Bosnjak, Michael	de
dc.contributor.author	Neubarth, Wolfgang	de
dc.contributor.author	Couper, Mick P.	de
dc.contributor.author	Bandilla, Wolfgang	de
dc.contributor.author	Kaczmirek, Lars	de
dc.date.accessioned	2015-10-13T11:51:36Z
dc.date.available	2015-10-13T11:51:36Z
dc.date.issued	2008	de
dc.identifier.issn	0894-4393	de
dc.identifier.uri	http://www.ssoar.info/ssoar/handle/document/44975
dc.description.abstract	To compare the effectiveness of different prenotification and invitation procedures in a webbased three-wave access panel survey over 3 consecutive months, we experimentally varied the contact mode in a fully crossed two-factorial design with (a) three different prenotification conditions (mobile short messaging service [SMS], e-mail, no prenotice) and (b) two “invitation and reminder" conditions (SMS, e-mail). A group with nearly complete mobile phone coverage was randomly assigned to one of these six experimental conditions. As expected, SMS prenotifications outperformed e-mail prenotifications in terms of response rates across all three waves. Furthermore, e-mail invitation response rates outperformed those for SMS invitations. The combination of SMS prenotification and e-mail invitation performed best. The different experimental treatments did not have an effect on the sample composition of respondents between groups. (author's abstract)	en
dc.language	en	de
dc.subject.ddc	Sozialwissenschaften, Soziologie	de
dc.subject.ddc	Social sciences, sociology, anthropology	en
dc.subject.other	Prenotification; SMS	de
dc.title	Prenotification in web-based access panel surveys: the influence of mobile text messaging versus e-mail on response rates and sample composition	de
dc.description.review	begutachtet (peer reviewed)	de
dc.description.review	peer reviewed	en
dc.source.journal	Social Science Computer Review
dc.source.volume	26	de
dc.publisher.country	USA
dc.source.issue	2	de
dc.subject.classoz	Erhebungstechniken und Analysetechniken der Sozialwissenschaften	de
dc.subject.classoz	Methods and Techniques of Data Collection and Data Analysis, Statistical Methods, Computer Methods	en
dc.subject.thesoz	Umfrageforschung	de
dc.subject.thesoz	survey research	en
dc.subject.thesoz	Online-Befragung	de
dc.subject.thesoz	online survey	en
dc.subject.thesoz	Panel	de
dc.subject.thesoz	panel	en
dc.subject.thesoz	Datengewinnung	de
dc.subject.thesoz	data capture	en
dc.subject.thesoz	Stichprobe	de
dc.subject.thesoz	sample	en
dc.subject.thesoz	Antwortverhalten	de
dc.subject.thesoz	response behavior	en
dc.subject.thesoz	E-Mail	de
dc.subject.thesoz	e-mail	en
dc.identifier.urn	urn:nbn:de:0168-ssoar-449759
dc.rights.licence	Deposit Licence - Keine Weiterverbreitung, keine Bearbeitung	de
dc.rights.licence	Deposit Licence - No Redistribution, No Modifications	en
internal.status	formal und inhaltlich fertig erschlossen	de
internal.identifier.thesoz	10040714
internal.identifier.thesoz	10037911
internal.identifier.thesoz	10054018
internal.identifier.thesoz	10040547
internal.identifier.thesoz	10037472
internal.identifier.thesoz	10035808
internal.identifier.thesoz	10041835
dc.type.stock	article	de
dc.type.document	Zeitschriftenartikel	de
dc.type.document	journal article	en
dc.source.pageinfo	213-223	de
internal.identifier.classoz	10105
internal.identifier.journal	645
internal.identifier.document	32
internal.identifier.ddc	300
dc.identifier.doi	https://doi.org/10.1177/0894439307305895	de
dc.subject.methods	empirisch	de
dc.subject.methods	empirical	en
dc.subject.methods	Grundlagenforschung	de
dc.subject.methods	basic research	en
dc.subject.methods	Methodenentwicklung	de
dc.subject.methods	development of methods	en
dc.description.pubstatus	Veröffentlichungsversion	de
dc.description.pubstatus	Published Version	en
internal.identifier.licence	3
internal.identifier.methods	4
internal.identifier.methods	8
internal.identifier.methods	11
internal.identifier.pubstatus	1
internal.identifier.review	1
dc.subject.classhort	10200	de
ssoar.licence.dfg	true	de
ssoar.wgl.collection	true	de
internal.pdf.version	1.3
internal.pdf.valid	true
internal.pdf.wellformed	true
internal.check.abstractlanguageharmonizer	CERTAIN
internal.check.languageharmonizer	CERTAIN_RETAINED

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Erhebungstechniken und Analysetechniken der Sozialwissenschaften
Methods and Techniques of Data Collection and Data Analysis, Statistical Methods, Computer Methods

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