dc.contributor.author | Marchioli, Audrey | de |
dc.date.accessioned | 2014-03-17T12:10:44Z | |
dc.date.available | 2014-03-17T12:10:44Z | |
dc.date.issued | 2013 | de |
dc.identifier.issn | 1775-352X | de |
dc.identifier.uri | http://www.ssoar.info/ssoar/handle/document/37724 | |
dc.description.abstract | The article presents an experiment we made to investigate the effects of HIV/AIDS communication campaigns using “mini-acts” accomplished via Internet. Based on the theories of persuasive and committing communication, the results, which are based on nearly 200 participants, show effects on attitude accessibility and behavior towards AIDS prevention. The article emphasizes the theorical and methodological implications for research in Information and Communication Sciences. | en |
dc.language | fr | de |
dc.subject.ddc | News media, journalism, publishing | en |
dc.subject.ddc | Medicine and health | en |
dc.subject.ddc | Medizin und Gesundheit | de |
dc.subject.ddc | Publizistische Medien, Journalismus,Verlagswesen | de |
dc.subject.other | public and social communication; HIV/AIDS prevention; committing communication | |
dc.title | Méthode expérimentale et réception de la communication de prévention du sida | |
dc.title.alternative | Effects of HIV/AIDS communication campaigns: the contribution of the experimental method | |
dc.description.review | begutachtet (peer reviewed) | de |
dc.description.review | peer reviewed | en |
dc.source.journal | ESSACHESS - Journal for Communication Studies | |
dc.source.volume | 6 | de |
dc.publisher.country | FRA | |
dc.source.issue | 1 | de |
dc.subject.classoz | Medizin, Sozialmedizin | de |
dc.subject.classoz | Werbung, Public Relations, Öffentlichkeitsarbeit | de |
dc.subject.classoz | Medicine, Social Medicine | en |
dc.subject.classoz | Advertising, Public Relations | en |
dc.subject.thesoz | Internet | de |
dc.subject.thesoz | Internet | en |
dc.subject.thesoz | persuasion | en |
dc.subject.thesoz | Persuasion | de |
dc.identifier.urn | urn:nbn:de:0168-ssoar-377244 | |
dc.rights.licence | Creative Commons - Attribution-NonCommercial | en |
dc.rights.licence | Creative Commons - Namensnennung, Nicht-kommerz. | de |
internal.status | formal und inhaltlich fertig erschlossen | de |
internal.identifier.thesoz | 10040528 | |
internal.identifier.thesoz | 10036742 | |
dc.type.stock | article | de |
dc.type.document | journal article | en |
dc.type.document | Zeitschriftenartikel | de |
dc.source.pageinfo | 35-44 | de |
internal.identifier.classoz | 50100 | |
internal.identifier.classoz | 1080409 | |
internal.identifier.journal | 556 | |
internal.identifier.document | 32 | |
dc.rights.sherpa | Blue Publisher | en |
dc.rights.sherpa | Blauer Verlag | de |
internal.identifier.ddc | 610 | |
internal.identifier.ddc | 070 | |
dc.source.issuetopic | Experimental Methods in Communication | de |
dc.description.pubstatus | Published Version | en |
dc.description.pubstatus | Veröffentlichungsversion | de |
internal.identifier.sherpa | 2 | |
internal.identifier.licence | 10 | |
internal.identifier.pubstatus | 1 | |
internal.identifier.review | 1 | |
dc.subject.classhort | 10800 | de |
dc.subject.classhort | 10216 | de |
dc.subject.classhort | 30200 | de |
dc.subject.classhort | 30100 | de |
dc.subject.classhort | 20500 | de |
internal.check.abstractlanguageharmonizer | CERTAIN | |
internal.check.languageharmonizer | CERTAIN_RETAINED | |