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%T Research Note: Reducing the Threat of Sensitive Questions in Online Surveys?
%A Couper, Mick P.
%J Survey Methods: Insights from the Field
%P 9
%D 2013
%@ 2296-4754
%> https://nbn-resolving.org/urn:nbn:de:0168-ssoar-342147
%X We explore the effect of offering an open-ended comment field in a Web survey to reduce the
threat of sensitive questions. Two experiments were field in a probability-based Web panel in
the Netherlands. For a set of 10 items on attitudes to immigrants, a random half were offered
the opportunity to explain or clarify their responses, with the hypothesis being that doing so
would reduce the need to choose socially desirable answers, resulting in higher levels of
prejudice. Across two experiments, we find significant effects contrary to our hypothesis – the
opportunity to comment decreased the level of prejudice reported, and longer comments were
associated with more tolerant attitudes among those who were offered the comment field.
%C DEU
%G en
%9 Zeitschriftenartikel
%W GESIS - http://www.gesis.org
%~ SSOAR - http://www.ssoar.info