Download full text
(403.7Kb)
Citation Suggestion
Please use the following Persistent Identifier (PID) to cite this document:
https://nbn-resolving.org/urn:nbn:de:0168-ssoar-240676
Exports for your reference manager
The use of expert opinion, quality and reputation indicators by consumers: evidence from the French vaulting stallion semen market
[journal article]
Abstract We build a model inspired by the standard hedonic approach developed by Rosen (1974) and completed by Landon and Smith (1997, 1998) to analyze the price of French vaulting stallion semen in 2004. We show that reputation, modeled as an endogenous factor, plays a less important role than information o... view more
We build a model inspired by the standard hedonic approach developed by Rosen (1974) and completed by Landon and Smith (1997, 1998) to analyze the price of French vaulting stallion semen in 2004. We show that reputation, modeled as an endogenous factor, plays a less important role than information on true quality for the explanation of price dispersion. This result is explained by the fact that information on studhorses is not only available but also reliable, insofar as the quality of a stallion is stable over time, contrary to non durable products like wine or cigars. This explains also why consumers on this market do not use expert opinions to make their choices.... view less
Keywords
reputation
Classification
Marketing
Economic Sectors
Free Keywords
expert opinion; quality; price; stallion
Document language
English
Publication Year
2010
Page/Pages
p. 739-745
Journal
Applied Economics, 42 (2010) 6
DOI
https://doi.org/10.1080/00036840701720812
Status
Postprint; peer reviewed
Licence
PEER Licence Agreement (applicable only to documents from PEER project)