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https://doi.org/10.22394/1726-1139-2017-9-74-81

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Особенности выбора стратегии конкурентоспособности на предприятиях индустрии туризма

Choosing the Competitiveness Strategy of the Enterprises in Tourism
[journal article]

Kusnetsov, Yurii Viktorovich
Kizyan, Natalia Gennadievna

Abstract

The article is devoted to the issues of ensuring the competitiveness of enterprises in the tourism industry. It highlights the main features of the functioning of tourist enterprises and their influence on the choice of the strategy of competitiveness. The authors consider the specifics of the appli... view more

The article is devoted to the issues of ensuring the competitiveness of enterprises in the tourism industry. It highlights the main features of the functioning of tourist enterprises and their influence on the choice of the strategy of competitiveness. The authors consider the specifics of the application of different types of strategies, such as price competition strategies, co-competitiveness strategies, differentiation strategies, concentration strategies, competition strategies based on innovation and strategies of adaptation to external conditions, at tourist enterprises.... view less

Keywords
tourism; competitiveness

Classification
Economic Sectors
Management Science

Free Keywords
tourism industry; tourist enterprise; strategy of competitiveness; competitiveness of a tourist enterprise; competitiveness management

Document language
Russian

Publication Year
2017

Page/Pages
p. 74-81

Journal
Administrative Consulting (2017) 9

ISSN
1726-1139

Status
Published Version; reviewed

Licence
Creative Commons - Attribution 4.0


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© 2007 - 2025 Social Science Open Access Repository (SSOAR).
Based on DSpace, Copyright (c) 2002-2022, DuraSpace. All rights reserved.