Репутация и имидж власти: Медиастратегии формирования

Achkasova, Vera; Korneeva, Kristina

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%T Репутация и имидж власти: Медиастратегии формирования
%A Achkasova, Vera
%A Korneeva, Kristina
%J Administrative Consulting
%N 1
%P 159-165
%D 2017
%K image and reputation of the public authority; media strategy
%@ 1726-1139
%> https://nbn-resolving.org/urn:nbn:de:0168-ssoar-100615-9
%X The authors consider the existing communication strategies applied by public authorities for
forming their own image, the media as the main tool of realization of communicative strategies
and the correlation between the feasibility of the chosen communication strategy and the
degree of public confidence in the government.
%C RUS
%G ru
%9 Zeitschriftenartikel
%W GESIS - http://www.gesis.org
%~ SSOAR - http://www.ssoar.info