Results for Discipline:
Marketing
Hits 1-10 within 47 documents
Liquid identities: Mecca Cola versus Coca-Cola [journal article]
Source: European Journal of Cultural Studies, 10 (2007) 4. p.465-484
On consumers' willingness to purchase nutritionally enhanced genetically modified food [journal article]
Source: Applied Economics, 41 (2009) 1. p.125-137
Call-Center - Rationalisierung im Dilemma [collection article]
Source: Campus Verl., 2001
Crowdsourcing und der Arbeitende Konsument [journal article]
Source: Sozialwissenschaftlicher Fachinformationsdienst soFid, (2009) Industrie- und Betriebssoziologie 2009/1. p.9-23