Results for Discipline:
Advertising, Public Relations
Hits 1-7 within 7 documents
Méthode expérimentale et réception de la communication de prévention du sida [journal article]
Source: ESSACHESS - Journal for Communication Studies, 6 (2013) 1. p.35-44
L'affiche, une forme signifiante au prisme des médiations symboliques: le cas des affiches WWF [journal article]
Source: ESSACHESS - Journal for Communication Studies, 8 (2015) 1. p.113-122
Mots et chiffres: une approche socio-sémiotique de l’affiche électorale [journal article]
Source: ESSACHESS - Journal for Communication Studies, 8 (2015) 1. p.135-150
Ethical aspects of gender stereotypes in Romanian advertising [journal article]
Source: ESSACHESS - Journal for Communication Studies, 9 (2016) 1. p.143-157
"In the minds of creative persons": social representations of producers of humanitarian and charitable communication [journal article]
Source: ESSACHESS - Journal for Communication Studies, 11 (2018) 1. p.75-97
Semiotic analysis of Indian television advertisements and its impact on consumers: an exploratory study [journal article]
Source: ESSACHESS - Journal for Communication Studies, 8 (2015) 1. p.71-90
The Münchausen Effect and the post-truth era advertising messages: critical analysis on fallacious and enthymematic advertising slogan argumentation [journal article]
Source: ESSACHESS - Journal for Communication Studies, 11 (2018) 2. p.51-66