AuthorReichertz, Jo (1)Schubert, André (1)EditorHartmann, Hans A. (1)Haubl, Rolf (1)Date Issued2000 - 2003 (1)1992 - 1999 (1)Document Typecollection article (1)master thesis (1)Keyword
Bundesrepublik Deutschland (2)
Federal Republic of Germany (2)
marketing (2)
advertising (1)Bild (1)...view moreReviewreviewed (2)Publication Status
Postprint (2)