Hits 1-10 within 18 documents
Adoption of social media as distribution channels in tourism marketing: a qualitative analysis of consumers' experiences [journal article]
Source: Journal of Tourism, Heritage & Services Marketing, 6 (2020) 1. p.25-32
Sieving tourism destinations: Decision-making processes and destination choice implications [journal article]
Source: Journal of Tourism, Heritage & Services Marketing, 7 (2021) 1. p.33-43
The influence of eWOM credibility on visit intention: An integrative moderated mediation model [journal article]
Source: Journal of Tourism, Heritage & Services Marketing, 7 (2021) 1. p.54-63
Social media for cultural communication: A critical investigation of museums’ Instagram practices [journal article]
Source: Journal of Tourism, Heritage & Services Marketing, 6 (2020) 2. p.38-44
Promoting Social Media Engagement Via Branded Content Communication: A Fashion Brands Study on Instagram [journal article]
Source: Media and Communication, 10 (2022) 1. p.185-197
Determinants of Social Media Marketing Adoption in Small, Medium and Micro Enterprises during the Covid-19 pandemic [journal article]
Source: European Journal of Management Issues, 30 (2022) 2. p.92-99
Analyzing Decision-Making Factors for Using Social Media: The Role of Trust and Information Sharing [journal article]
Source: European Journal of Management Issues, 30 (2022) 3. p.142-152
Investigating the impact of social media on the development of sports businesses [journal article]
Source: Journal of Cyberspace Studies, 6 (2022) 1. p.31-46
Entrepreneurs as influencers: the impact of parasocial interactions on communication outcomes [journal article]
Source: Journal of Research in Marketing and Entrepreneurship, (2022) ahead-of-print