Hits 1-2 within 2 documents
Mots et chiffres: une approche socio-sémiotique de l’affiche électorale [journal article]
Source: ESSACHESS - Journal for Communication Studies, 8 (2015) 1. p.135-150
The Münchausen Effect and the post-truth era advertising messages: critical analysis on fallacious and enthymematic advertising slogan argumentation [journal article]
Source: ESSACHESS - Journal for Communication Studies, 11 (2018) 2. p.51-66