InstitutionKompetenzzentrum Verbraucherforschung NRW (1)Verbraucherzentrale Nordrhein-Westfalen e.V. (1)AuthorReiher, Cornelia (1)EditorBala, Christian (1)
Kleinschmidt, Christian (1)
Rick, Kevin (1)Schuldzinski, Wolfgang (1)Date Issued2017 (1)SeriesBeiträge zur Verbraucherforschung (1)Volume7 (1)Document Typecollection article (1)Keyword
campaign (1)
consumer (1)consumer policy (1)consumer protection (1)consumer research (1)...view moreReviewreviewed (1)Publication Status
Published Version (1)