InstitutionKompetenzzentrum Verbraucherforschung NRW (1)Verbraucherzentrale Nordrhein-Westfalen e.V. (1)AuthorReiher, Cornelia (1)EditorBala, Christian (1)Kleinschmidt, Christian (1)Rick, Kevin (1)
Schuldzinski, Wolfgang (1)
Date Issued2017 (1)SeriesBeiträge zur Verbraucherforschung (1)Volume7 (1)Document Type
collection article (1)
Keyword
campaign (1)
consumer (1)consumer policy (1)consumer protection (1)consumer research (1)...view moreReviewreviewed (1)Publication Status
Published Version (1)