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Can an Awareness Campaign Boost the Effectiveness of Influencer Marketing Disclosures in YouTube Videos? [journal article]
Source: Media and Communication, 11 (2023) 4. p.140-150
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Author(s): Boerman, Sophie C.; van Reijmersdal, Eva A.; Rozendaal, Esther
Source: Media and Communication, 11 (2023) 4. p.140-150