Online Political Campaigning during the 2014 Regional Elections in Poland

Baranowski, Pawel

[journal article]

dc.contributor.author	Baranowski, Pawel	de
dc.date.accessioned	2016-07-08T13:45:07Z
dc.date.available	2016-07-08T13:45:07Z
dc.date.issued	2015	de
dc.identifier.issn	2183-2439	de
dc.identifier.uri	http://www.ssoar.info/ssoar/handle/document/47236
dc.description.abstract	This article is dedicated to the analysis and evaluation of political communication on a regional level. Without any doubt, the Internet revolution affected electoral campaigning on every level. Online campaigning before local elections is often marginalized by political scientists and other scholars researching political marketing. However, the question emerges: are the candidates aware of the possibilities that new media has brought to political communication? Content analysis of all the major online communication tools has allowed the author to analyze the patterns of using websites, official Facebook profiles and Twitter accounts of candidates during the 2014 Lower Silesian Regional assembly elections. The Lower Silesian Voivodeship is among the fastest developing regions in Poland with high Internet penetration rate. Is the Internet campaign treated as a second-class way to communicate with potential voters, or is it perceived as an opportunity to reach electorate online? (author's abstract)	en
dc.language	en	de
dc.subject.ddc	Politikwissenschaft	de
dc.subject.ddc	Political science	en
dc.subject.ddc	Publizistische Medien, Journalismus,Verlagswesen	de
dc.subject.ddc	News media, journalism, publishing	en
dc.subject.other	Niederschlesien	de
dc.title	Online Political Campaigning during the 2014 Regional Elections in Poland	de
dc.description.review	begutachtet (peer reviewed)	de
dc.description.review	peer reviewed	en
dc.source.journal	Media and Communication
dc.source.volume	3	de
dc.publisher.country	MISC
dc.source.issue	4	de
dc.subject.classoz	interaktive, elektronische Medien	de
dc.subject.classoz	Interactive, electronic Media	en
dc.subject.classoz	politische Willensbildung, politische Soziologie, politische Kultur	de
dc.subject.classoz	Political Process, Elections, Political Sociology, Political Culture	en
dc.subject.thesoz	Polen	de
dc.subject.thesoz	Poland	en
dc.subject.thesoz	Regionalpolitik	de
dc.subject.thesoz	regional policy	en
dc.subject.thesoz	Kommunalpolitik	de
dc.subject.thesoz	local politics	en
dc.subject.thesoz	Kommunalwahl	de
dc.subject.thesoz	local election	en
dc.subject.thesoz	Wahlkampf	de
dc.subject.thesoz	election campaign	en
dc.subject.thesoz	Kampagne	de
dc.subject.thesoz	campaign	en
dc.subject.thesoz	Online-Medien	de
dc.subject.thesoz	online media	en
dc.subject.thesoz	Online-Dienst	de
dc.subject.thesoz	online service	en
dc.subject.thesoz	Soziale Medien	de
dc.subject.thesoz	social media	en
dc.subject.thesoz	Facebook	de
dc.subject.thesoz	facebook	en
dc.subject.thesoz	Twitter	de
dc.subject.thesoz	twitter	en
dc.subject.thesoz	Website	de
dc.subject.thesoz	website	en
dc.subject.thesoz	Kandidatur	de
dc.subject.thesoz	candidacy	en
dc.subject.thesoz	Wähler	de
dc.subject.thesoz	voter	en
dc.subject.thesoz	Wahlwerbung	de
dc.subject.thesoz	election advertising	en
dc.subject.thesoz	politische Kommunikation	de
dc.subject.thesoz	political communication	en
dc.subject.thesoz	Internet	de
dc.subject.thesoz	Internet	en
dc.rights.licence	Creative Commons - Namensnennung	de
dc.rights.licence	Creative Commons - Attribution	en
internal.status	formal und inhaltlich fertig erschlossen	de
internal.identifier.thesoz	10054686
internal.identifier.thesoz	10056382
internal.identifier.thesoz	10044911
internal.identifier.thesoz	10049289
internal.identifier.thesoz	10061878
internal.identifier.thesoz	10065114
internal.identifier.thesoz	10064820
internal.identifier.thesoz	10064826
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internal.identifier.thesoz	10061879
internal.identifier.thesoz	10049299
internal.identifier.thesoz	10040528
dc.type.stock	article	de
dc.type.document	Zeitschriftenartikel	de
dc.type.document	journal article	en
dc.source.pageinfo	35-44	de
internal.identifier.classoz	1080404
internal.identifier.classoz	10504
internal.identifier.journal	793
internal.identifier.document	32
internal.identifier.ddc	070
internal.identifier.ddc	320
dc.source.issuetopic	Turbulences of the Central and Eastern European Media	de
dc.identifier.doi	https://doi.org/10.17645/mac.v3i4.368	de
dc.description.pubstatus	Veröffentlichungsversion	de
dc.description.pubstatus	Published Version	en
internal.identifier.licence	1
internal.identifier.pubstatus	1
internal.identifier.review	1
internal.check.abstractlanguageharmonizer	CERTAIN

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politische Willensbildung, politische Soziologie, politische Kultur
Political Process, Elections, Political Sociology, Political Culture
Interaktive, elektronische Medien
Interactive, electronic Media

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