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Побудова іміджу провідних ведучих українських теленовин 1991-2001 років

Construction of the image of the leading Ukrainian TV newsreaders of 1991-2001
Построение имиджа ключевых ведущих украинских теленовостей 1991-2001 годов
[journal article]

Lisova, Snizhana

Abstract
У статті проаналізовано особливості побудови іміджу провідних ведучих таких телеканалів, як «1+1», «ІНТЕР», «СТБ» упродовж 1991-2001 років. Описані основні іміджеві характеристики Людмили Добровольської, Світлани Леонтьєвої та Ірини Ванникової. 
The article analyzes the features of the image of the leading TV-presenters of such channels as "1+1", "Inter", "STB" during 1991-2001. It describes Lyudmila Dobrovolska’s, Svetlana Leontieva’s and Irina Vannikova’s basic image characteristics.
В статье проанализированы особенности построения имиджа ключевых ведущих теленовостей таких телеканалов, как  «1+1», «ИНТЕР», «СТБ» в течение 1991-2001 годов. Описаны основные имиджевые характеристики Людмилы Добровольской, Светланы Леонтьевой и Ирины Ванниковой.

Classification
Science of Communication

Free Keywords
Image; Lyudmila Dobrovolska; Svetlana Leontieva; Irina Vannikova; TV-presenter; wardrobe; appearance; voice

Document language
Ukrainian

Publication Year
2016

Page/Pages
p. 4.1-4.7

Journal
Path of Science, 2 (2016) 5

ISSN
2413-9009

Status
Published Version; peer reviewed

Licence
Creative Commons - Attribution 4.0


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© 2007 - 2025 Social Science Open Access Repository (SSOAR).
Based on DSpace, Copyright (c) 2002-2022, DuraSpace. All rights reserved.