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https://doi.org/10.15421/191401
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Innovations in services and consumers' competences
[journal article]
Abstract The author in her article presents services as a market product which is more and moreoften an innovative product. A particular attention is paid to the services' features which have an important impact on behaviour of the services market participants. Introduction to the market of new, improved, te... view more
The author in her article presents services as a market product which is more and moreoften an innovative product. A particular attention is paid to the services' features which have an important impact on behaviour of the services market participants. Introduction to the market of new, improved, technologically advanced services requires a competent consumer.... view less
Classification
Economics
Free Keywords
services; features; innovations; consumers; competences.
Document language
Ukrainian
Publication Year
2014
Page/Pages
p. 3-10
Journal
European Journal of Management Issues (2014) 3
ISSN
2523-451X
Status
Published Version; peer reviewed