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%T Transparency is Key to an Efficient Supply Chain %A Ray Nichols, Megan %J IndraStra Global %N 6 %P 3 %V 4 %D 2018 %K Supply Chain Management; Blockchain %@ 2381-3652 %~ Dassault Systèmes %> https://nbn-resolving.org/urn:nbn:de:0168-ssoar-57588-6 %X There was a time when customers cared little as to how a company or business sourced its products and resources. They didn’t think much about a brand’s economic and social impact. They cared even less about sustainability and environmental influence. Those days are long gone. According to a 2015 survey by Cone Communications, 81 percent of global consumers now consider a company’s corporate social responsibility when making a buying decision. That, of course, includes their supply chain and the impact it has on its surroundings. If you’re sourcing materials or resources in a way that has a negative impact, your customers will find out, and that will have a direct result on your performance. This is just one prominent reason for switching to a more transparent, more efficient supply chain. %C USA %G en %9 Zeitschriftenartikel %W GESIS - http://www.gesis.org %~ SSOAR - http://www.ssoar.info