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Breastfeeding: semiotic analysis and éducommunicationnelle approach; handling the meanings and performative acts
[journal article]

dc.contributor.authorBonjour, Audreyde
dc.date.accessioned2016-05-23T14:40:05Z
dc.date.available2016-05-23T14:40:05Z
dc.date.issued2015de
dc.identifier.issn1775-352Xde
dc.identifier.urihttp://www.ssoar.info/ssoar/handle/document/46889
dc.description.abstractOur contribution aims to describe the value system carried by a particular practice what consumption breastfeeding and through communication campaigns, including posters. Our results lead us first to introduce the link between beliefs and imaginary figurability of breastfeeding by providing an analysis in terms of sensory experience, semiological breaks and handling of the normative framework. Then we update the axiology of breastfeeding with original opposition of nature versus culture and the importance of moral values. Finally, we analyze how these campaigns are involved in creating a communicative ecosystem (éducosystème) promoting participation and individual commitment. Through this semiotic analysis and éducommunicationnelle of breastfeeding, we show that a new social imagination is in progress. (author's abstract)en
dc.languagefrde
dc.subject.ddcSociology & anthropologyen
dc.subject.ddcNews media, journalism, publishingen
dc.subject.ddcPublizistische Medien, Journalismus,Verlagswesende
dc.subject.ddcSoziologie, Anthropologiede
dc.subject.otherbreastfeeding; educommunication; semiotics of food and tastede
dc.titleL'allaitement maternel: analyse sémiotique et approche éducommunicationnellede
dc.title.alternativeBreastfeeding: semiotic analysis and éducommunicationnelle approach; handling the meanings and performative actsde
dc.description.reviewbegutachtet (peer reviewed)de
dc.description.reviewpeer revieweden
dc.source.journalESSACHESS - Journal for Communication Studies
dc.source.volume8de
dc.publisher.countryFRA
dc.source.issue2de
dc.subject.classozKommunikationssoziologie, Sprachsoziologie, Soziolinguistikde
dc.subject.classozWirkungsforschung, Rezipientenforschungde
dc.subject.classozImpact Research, Recipient Researchen
dc.subject.classozSociology of Communication, Sociology of Language, Sociolinguisticsen
dc.subject.thesoznutritionen
dc.subject.thesozsoziale Normde
dc.subject.thesozSäuglingde
dc.subject.thesozcommunicationen
dc.subject.thesozbabyen
dc.subject.thesozsemioticsen
dc.subject.thesozmanipulationen
dc.subject.thesozKommunikationde
dc.subject.thesozImagede
dc.subject.thesozsocial normen
dc.subject.thesozvalue systemen
dc.subject.thesozBewusstseinsbildungde
dc.subject.thesozManipulationde
dc.subject.thesozKampagnede
dc.subject.thesozcampaignen
dc.subject.thesozMutterschaftde
dc.subject.thesozmotherhooden
dc.subject.thesozposteren
dc.subject.thesozformation of consciousnessen
dc.subject.thesozWertsystemde
dc.subject.thesozSemiotikde
dc.subject.thesozSensibilisierungde
dc.subject.thesozsensitizationen
dc.subject.thesozErnährungde
dc.subject.thesozimageen
dc.subject.thesozPlakatde
dc.identifier.urnurn:nbn:de:0168-ssoar-46889-3
dc.rights.licenceCreative Commons - Attribution-NonCommercialen
dc.rights.licenceCreative Commons - Namensnennung, Nicht-kommerz.de
internal.statusformal und inhaltlich fertig erschlossende
internal.identifier.thesoz10042567
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dc.type.stockarticlede
dc.type.documentjournal articleen
dc.type.documentZeitschriftenartikelde
dc.source.pageinfo165-180de
internal.identifier.classoz1080407
internal.identifier.classoz10217
internal.identifier.journal556
internal.identifier.document32
internal.identifier.ddc070
internal.identifier.ddc301
dc.source.issuetopicThe alimentary and gustative imaginaryde
dc.description.pubstatusPublished Versionen
dc.description.pubstatusVeröffentlichungsversionde
internal.identifier.licence10
internal.identifier.pubstatus1
internal.identifier.review1
internal.pdf.version1.6
internal.pdf.validfalse
internal.pdf.wellformedfalse
internal.check.abstractlanguageharmonizerCERTAIN
internal.check.languageharmonizerCERTAIN_RETAINED


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