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https://doi.org/10.22394/1726-1139-2017-9-74-81
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Особенности выбора стратегии конкурентоспособности на предприятиях индустрии туризма
Choosing the Competitiveness Strategy of the Enterprises in Tourism
[journal article]
Abstract The article is devoted to the issues of ensuring the competitiveness of enterprises in the tourism industry. It highlights the main features of the functioning of tourist enterprises and their influence on the choice of the strategy of competitiveness. The authors consider the specifics of the appli... view more
The article is devoted to the issues of ensuring the competitiveness of enterprises in the tourism industry. It highlights the main features of the functioning of tourist enterprises and their influence on the choice of the strategy of competitiveness. The authors consider the specifics of the application of different types of strategies, such as price competition strategies, co-competitiveness strategies, differentiation strategies, concentration strategies, competition strategies based on innovation and strategies of adaptation to external conditions, at tourist enterprises.... view less
Keywords
tourism; competitiveness
Classification
Economic Sectors
Management Science
Free Keywords
tourism industry; tourist enterprise; strategy of competitiveness; competitiveness of a tourist enterprise; competitiveness management
Document language
Russian
Publication Year
2017
Page/Pages
p. 74-81
Journal
Administrative Consulting (2017) 9
ISSN
1726-1139
Status
Published Version; reviewed