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https://doi.org/10.22394/1726-1139-2017-4-199-209
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Имидж государственных органов: потенциал информационно-коммуникационных технологий
State Bodies' Image: Potential of Information and Communication Technologies
[journal article]
Abstract
The article substantiates the significance of using information and communication technologies to increase efficiency of state bodies' image management. Modern information and communication technologies available to state bodies for positive image-making are conditionally divided into "traditional" ... view more
The article substantiates the significance of using information and communication technologies to increase efficiency of state bodies' image management. Modern information and communication technologies available to state bodies for positive image-making are conditionally divided into "traditional" and "new" ones. Their qualitative image potential is analyzed. The author suggests practical recommendations on how to improve image support of state bodies' activities in the Internet.... view less
Keywords
communication technology; information technology; image; state authority
Classification
Administrative Science
Free Keywords
state bodies' image; image policy; Internet resources of state bodies; state authority image-making in the Internet
Document language
Russian
Publication Year
2017
Page/Pages
p. 199-209
Journal
Administrative Consulting (2017) 4
ISSN
1726-1139
Status
Published Version; reviewed