Hits 1-3 within 3 documents
Comunicação de marcas em redes sociais na internet: Estilos de abordagem publicitária no Instagram [journal article]
Source: Revista Observatório, 2 (2016) 3. p.221-245
Фирменный персонаж: назначение и типология [journal article]
Source: Nauka - rastudent.ru., (2014) 3. p.1-10
Should your brand take a stand? Comparing the impact of brand activism and CSR on brand equity [journal article]
Source: Journal of Brand Strategy, 11 (2022) 3. p.248-262