Yaoi Media Consumption and Travel Motivation: Evidence From Filipino Viewers of Thai Boys' Love Series

Lacap, Jean Paolo

[journal article]

dc.contributor.author	Lacap, Jean Paolo	de
dc.date.accessioned	2023-09-27T09:44:59Z
dc.date.available	2023-09-27T09:44:59Z
dc.date.issued	2023	de
dc.identifier.issn	2791-531X	de
dc.identifier.uri	https://www.ssoar.info/ssoar/handle/document/89367
dc.description.abstract	The Thai yaoi culture is getting a lot of attention in several parts of the world. Numerous Thai boy's love (BL) series are a huge hit in Thailand and other countries. Despite the notable success of Thai yaoi and BL culture, there is less attention given to this topic in past studies and literature. Moreover, no study has investigated how yaoi culture may affect travel motivation. Hence, the present study examines the effect of yaoi media consumption on travel motivation of Filipino viewers of Thai boys' love series. A prediction approach was employed, and partial least squares (PLS) path modelling was used to measure the hypothesized relationships. The study reveals that all dimensions of cultural proximity significantly affect Thai yaoi media consumption, and Thai yaoi media consumption was found to have an influence on emotional involvement and travel motivation. Emotional involvement was also found to significantly affect travel motivation, and, at the same time, act as a mediator between Thai yaoi media consumption and travel motivation. The current research offers novel theoretical insights about media consumption and its relation to travel motivation in the context of Thai pop-cultural boys' love series.	de
dc.language	en	de
dc.subject.ddc	Publizistische Medien, Journalismus,Verlagswesen	de
dc.subject.ddc	News media, journalism, publishing	en
dc.subject.ddc	Sozialwissenschaften, Soziologie	de
dc.subject.ddc	Social sciences, sociology, anthropology	en
dc.subject.other	Cultural Proximity; Emotional Involvement; Thai BL Series; Travel Motivation; Yaoi Media	de
dc.title	Yaoi Media Consumption and Travel Motivation: Evidence From Filipino Viewers of Thai Boys' Love Series	de
dc.description.review	peer reviewed	en
dc.description.review	begutachtet (peer reviewed)	de
dc.identifier.url	https://aseas.univie.ac.at/index.php/aseas/article/view/7264/8139	de
dc.source.journal	ASEAS - Advances in Southeast Asian Studies
dc.source.volume	16	de
dc.publisher.country	AUT	de
dc.source.issue	1	de
dc.subject.classoz	Wirkungsforschung, Rezipientenforschung	de
dc.subject.classoz	Impact Research, Recipient Research	en
dc.subject.classoz	Freizeitforschung, Freizeitsoziologie	de
dc.subject.classoz	Leisure Research	en
dc.subject.thesoz	Thailand	de
dc.subject.thesoz	Thailand	en
dc.subject.thesoz	Fernsehserie	de
dc.subject.thesoz	television series	en
dc.subject.thesoz	Reise	de
dc.subject.thesoz	travel	en
dc.subject.thesoz	Motivation	de
dc.subject.thesoz	motivation	en
dc.subject.thesoz	Popkultur	de
dc.subject.thesoz	pop culture	en
dc.subject.thesoz	Tourismus	de
dc.subject.thesoz	tourism	en
dc.subject.thesoz	Homosexualität	de
dc.subject.thesoz	homosexuality	en
dc.subject.thesoz	Philippinen	de
dc.subject.thesoz	Philippines	en
dc.subject.thesoz	Medienkonsum	de
dc.subject.thesoz	media consumption	en
dc.subject.thesoz	Comic	de
dc.subject.thesoz	comics	en
dc.rights.licence	Creative Commons - Namensnennung, Nicht kommerz., Keine Bearbeitung 4.0	de
dc.rights.licence	Creative Commons - Attribution-Noncommercial-No Derivative Works 4.0	en
internal.status	formal und inhaltlich fertig erschlossen	de
internal.identifier.thesoz	10042351
internal.identifier.thesoz	10043495
internal.identifier.thesoz	10037296
internal.identifier.thesoz	10036462
internal.identifier.thesoz	10048286
internal.identifier.thesoz	10044305
internal.identifier.thesoz	10046872
internal.identifier.thesoz	10042344
internal.identifier.thesoz	10069355
internal.identifier.thesoz	10040347
dc.type.stock	article	de
dc.type.document	Zeitschriftenartikel	de
dc.type.document	journal article	en
dc.source.pageinfo	121-143	de
internal.identifier.classoz	1080407
internal.identifier.classoz	20400
internal.identifier.journal	2444
internal.identifier.document	32
internal.identifier.ddc	070
internal.identifier.ddc	300
dc.source.issuetopic	The COVID-19 Pandemic, (Im)Mobilities, and Migration in Southeast Asia	de
dc.identifier.doi	https://doi.org/10.14764/10.ASEAS-0087	de
dc.description.pubstatus	Veröffentlichungsversion	de
dc.description.pubstatus	Published Version	en
internal.identifier.licence	20
internal.identifier.pubstatus	1
internal.identifier.review	1
internal.dda.reference	https://aseas.univie.ac.at/index.php/aseas/oai/@@oai:journals.univie.ac.at:article/7264
ssoar.urn.registration	false	de

Files in this item

Name:: ssoar-aseas-2023-1-lacap-Yaoi_ ...
Size:: 385.4Kb
Format:: PDF

View/Open

This item appears in the following Collection(s)

Freizeitforschung, Freizeitsoziologie
Leisure Research
Wirkungsforschung, Rezipientenforschung
Impact Research, Recipient Research

Show simple item record