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The social media use of adult New Zealanders: Evidence from an online survey
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Abstract To explore social media use in New Zealand, a sample of 1001 adults aged 18 and over were surveyed in November 2021. Participants were asked about the frequency of their use of different social media platforms (text message included). This report describes how often each of the nine social media sit... mehr
To explore social media use in New Zealand, a sample of 1001 adults aged 18 and over were surveyed in November 2021. Participants were asked about the frequency of their use of different social media platforms (text message included). This report describes how often each of the nine social media sites and apps covered in the survey are used individually on a daily basis. Differences based on key demographics, i.e., age and gender, are tested for statistical significance, and findings summarised.... weniger
Thesaurusschlagwörter
Soziale Medien; Nutzung; neue Medien; Internet; Facebook; SMS; Twitter; demographische Faktoren; geschlechtsspezifische Faktoren; Erwachsener; Neuseeland
Klassifikation
interaktive, elektronische Medien
Freie Schlagwörter
digital inclusion; social networking sites
Sprache Dokument
Englisch
Publikationsjahr
2022
Erscheinungsort
Wellington
Seitenangabe
6 S.
DOI
https://doi.org/10.6084/m9.figshare.20522817.v1
Status
Erstveröffentlichung; begutachtet
Lizenz
Creative Commons - Namensnennung, Keine Bearbeitung 4.0