Volltext herunterladen
(344.5 KB)
Zitationshinweis
Bitte beziehen Sie sich beim Zitieren dieses Dokumentes immer auf folgenden Persistent Identifier (PID):
https://nbn-resolving.org/urn:nbn:de:0168-ssoar-67168-2
Export für Ihre Literaturverwaltung
Networking and cooperation practices in the Italian tourism business
[Zeitschriftenartikel]
Abstract The aim of the paper is to study the factors influencing the development of networked collaboration between small and medium-sized businesses in the Italian tourist industry. These businesses are obliged to choose networking when faced with difficulties of growth and the need to improve their offer ... mehr
The aim of the paper is to study the factors influencing the development of networked collaboration between small and medium-sized businesses in the Italian tourist industry. These businesses are obliged to choose networking when faced with difficulties of growth and the need to improve their offer for increasingly discerning customers. The paper aims to add to the recent studies on the management and governance of small and medium-sized tourism businesses, and to pinpoint new development processes to deal with the notable difficulties that the sector is subjected to. A survey was carried out by administering a questionnaire to a sample of Italian travel agencies and tour operators, specialising in incoming and outgoing activities. The sample consisted of 2,200 enterprises (or 70% of the total operating in Italy) and was addressed only to small or medium-sized businesses (with less than 250 employees and a turnover less than 40 million euros a year). The narrowness of the sample analysed constitutes a limit to the work, and eventual future studies should try to analyse all tourism companies with a view to discovering new business opportunities, relieve critical situations and above all, call attention to appropriate issues of governance.... weniger
Thesaurusschlagwörter
Italien; Tourismus; Kleinbetrieb; Mittelbetrieb; Vernetzung; Wettbewerbsfähigkeit; Kundenbindung; Innovation
Klassifikation
Wirtschaftssektoren
Management
Freie Schlagwörter
competitive advantage
Sprache Dokument
Englisch
Publikationsjahr
2016
Seitenangabe
S. 30-35
Zeitschriftentitel
Journal of Tourism, Heritage & Services Marketing, 2 (2016) 2
DOI
https://doi.org/10.5281/zenodo.376333
ISSN
2529-1947
Status
Veröffentlichungsversion; begutachtet (peer reviewed)
Lizenz
Creative Commons - Namensnennung, Nicht kommerz., Keine Bearbeitung 4.0