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Emotions in organization-public relationships: proposing a new determinant
[journal article]
Abstract Emotions have been left largely out of debate over the indicators that make up organization-public relationship (OPR) frameworks. This exploratory study analyses the importance of emotions in OPR. Results show that emotions are highly influential in this relationship. On these grounds, the paper sug... view more
Emotions have been left largely out of debate over the indicators that make up organization-public relationship (OPR) frameworks. This exploratory study analyses the importance of emotions in OPR. Results show that emotions are highly influential in this relationship. On these grounds, the paper suggests expanding existing conceptual analyses of OPR to include emotions.... view less
Keywords
public relations work; qualitative method; indicator; government; public communications; the public; Australia; exploration; content analysis; emotion
Classification
Advertising, Public Relations
Free Keywords
Organization-public relationship; OPR; exploratory qualitative study; Murray-Darling Basin
Document language
English
Publication Year
2014
Page/Pages
832–834 p.
Journal
Public Relations Review, 40 (2014) 5
DOI
https://doi.org/10.1016/j.pubrev.2014.06.004
ISSN
0363-8111
Status
Published Version; peer reviewed