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Fast food and the semiotics of gastronomy
Restauration rapide et sémiotique de la gastronomie
[Zeitschriftenartikel]
Abstract Nourishment stands apart from other physiological events: whilst we normally exercise discretion in relation to bodily functions, food consumption takes place in public. We dine, snack and nibble in front of others, and the imagery associated with food takes on the manifold of meanings—religious, cu... mehr
Nourishment stands apart from other physiological events: whilst we normally exercise discretion in relation to bodily functions, food consumption takes place in public. We dine, snack and nibble in front of others, and the imagery associated with food takes on the manifold of meanings—religious, cultural, historic and so forth. Gastronomic practices unite or divide people, and as such are a powerful communication tool. As the twenty-first century confrontational stance between fast food and family meal traditions intensifies, we investigate fast food’s visual imagery and its ability to attract consumers.... weniger
Thesaurusschlagwörter
Peirce, C.; Image; Verhalten; Ernährung; Essverhalten; Semantik; Werbung; Gastgewerbe; Virtualisierung; virtuelle Realität; Semiotik; kulturelle Faktoren
Klassifikation
Allgemeines, spezielle Theorien und Schulen, Methoden, Entwicklung und Geschichte der Kommunikationswissenschaften
Freie Schlagwörter
Fast food; Imagination
Sprache Dokument
Englisch
Publikationsjahr
2015
Seitenangabe
S. 59-73
Zeitschriftentitel
ESSACHESS - Journal for Communication Studies, 8 (2015) 2
Heftthema
The alimentary and gustative imaginary
ISSN
1775-352X
Status
Veröffentlichungsversion; begutachtet (peer reviewed)