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Интеграция маркетинга в многоуровневых системах управления территориально-отраслевым развитием

Integration of marketing in multilevel control systems of territorial and branch development
[journal article]

Lavrov, Alexander
Polikarpova, Lada
Handramay, Alla

Abstract
In article authors made attempt of development of the multilevel control system of territorial and branch development in market conditions constructed on the basis of wide use of different types of marketing and their horizontal and vertical integration.

Classification
Marketing

Document language
Russian

Publication Year
2015

Journal
Koncept (Kirov): Scientific and Methodological e-magazine (2015) T13

ISSN
2304-120X

Status
Published Version; reviewed

Licence
Creative Commons - Attribution-Noncommercial-No Derivative Works


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© 2007 - 2025 Social Science Open Access Repository (SSOAR).
Based on DSpace, Copyright (c) 2002-2022, DuraSpace. All rights reserved.