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'Looking like my favourite Barbie' - Online Gender Construction of Tween Girls in Estonia and in Sweden
[journal article]
Abstract "The aim of this article is to analyse how tween girls in Estonia and in Sweden describe and discover their
gender identities when selecting profi le images for social networking sites (SNSs). To this end, interviews
with tweens in Estonia (N=21) and in Sweden (N=31) were carried out. As SNSs larg... view more
"The aim of this article is to analyse how tween girls in Estonia and in Sweden describe and discover their
gender identities when selecting profi le images for social networking sites (SNSs). To this end, interviews
with tweens in Estonia (N=21) and in Sweden (N=31) were carried out. As SNSs largely exist without the
recognisable surveillance of adults, children can explore the social matrix of relating to others, and they
also feel safe to try out and display diff erent constructions and reconstructions of their identity. At the
same time, in communicating online, impression management is formulated with constant worry about
how to construct one’s virtual identity so that it will be appreciated and accepted by one’s peer group. In
this article, our analysis focuses on the most popular posing strategies used by tween girls, which, it turns
out, are often marked by reproduction of the dominant heterosexual cultural norms and values." (author's abstract)... view less
Keywords
Sweden; Internet; gender role; reconstruction; social norm; Estonia; gender; adolescent; girl; social network; identity; doing gender; construction
Classification
Women's Studies, Feminist Studies, Gender Studies
Document language
English
Publication Year
2011
Page/Pages
p. 57-68
Journal
Studies of Transition States and Societies, 3 (2011) 2
ISSN
1736-8758
Status
Published Version; peer reviewed
Licence
Deposit Licence - No Redistribution, No Modifications