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Do consumers pay voluntarily? The case of online music
[journal article]
Abstract The paper analyses the payment behaviour of customers of the online music label Magnatune. Customers may pay what they want for albums, as long as the payment is within a given price range ($5-$18). Magnatune's comprehensive pre-purchase access facilitates music discovery and allows an informed buyi... view more
The paper analyses the payment behaviour of customers of the online music label Magnatune. Customers may pay what they want for albums, as long as the payment is within a given price range ($5-$18). Magnatune's comprehensive pre-purchase access facilitates music discovery and allows an informed buying decision setting it apart from conventional online music stores.... view less
Classification
Economic Sectors
General Psychology
Free Keywords
Social preferences; Reciprocity; Music industry; Experience goods; Psychological game theory; Emotions
Document language
English
Publication Year
2009
Page/Pages
p. 395-406
Journal
Journal of Economic Behavior & Organization, 71 (2009) 2
DOI
https://doi.org/10.1016/j.jebo.2009.04.001
Status
Postprint; peer reviewed
Licence
PEER Licence Agreement (applicable only to documents from PEER project)