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https://doi.org/10.22394/1726-1139-2018-2-65-72
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Communication Strategy Effects in the Political System during Global Sport Mega-Events: Russia on the Eve of the FIFA World Cup 2018
Россия накануне Чемпионата мира по футболу-2018: влияние стратегической коммуникации на политическую систему в ходе глобальных спортивных мероприятий
[Zeitschriftenartikel]
Abstract This article analyzes how well organized strategic communication during sport events can prevent and even stop internal and external national conflicts and can strengthen the cohesiveness of society within the country. It analyses the possibilities of strategic communication, stages, or risk, and it... mehr
This article analyzes how well organized strategic communication during sport events can prevent and even stop internal and external national conflicts and can strengthen the cohesiveness of society within the country. It analyses the possibilities of strategic communication, stages, or risk, and it examines global sporting events such as FIFA Confederations Cup and FIFA World Cup, regarding their ability to change the image of Russia on the world stage.... weniger
Thesaurusschlagwörter
Krisenkommunikation; Großveranstaltung; Russland
Klassifikation
Sonstiges zu Wirtschaftswissenschaften
Freie Schlagwörter
strategic communication; FIFA world Cup 2018; FIFA Confederations Cup; social networking; conflict communication; domestic politics
Sprache Dokument
Englisch
Publikationsjahr
2018
Seitenangabe
S. 65-72
Zeitschriftentitel
Administrative Consulting (2018) 2
ISSN
1726-1139
Status
Veröffentlichungsversion; begutachtet
Lizenz
Creative Commons - Namensnennung, Nicht kommerz., Keine Bearbeitung 4.0