Results for Discipline:
Advertising, Public Relations
Hits 1-8 within 8 documents
L'affiche, une forme signifiante au prisme des médiations symboliques: le cas des affiches WWF [journal article]
Source: ESSACHESS - Journal for Communication Studies, 8 (2015) 1. p.113-122
'Think of it first as an advertising system': personalisierte Online-Suche als Datenlieferant des Marketings [journal article]
Source: kommunikation @ gesellschaft, 8 (2007). p.17
Mots et chiffres: une approche socio-sémiotique de l’affiche électorale [journal article]
Source: ESSACHESS - Journal for Communication Studies, 8 (2015) 1. p.135-150
Semiotic analysis of Indian television advertisements and its impact on consumers: an exploratory study [journal article]
Source: ESSACHESS - Journal for Communication Studies, 8 (2015) 1. p.71-90
Perception of the Young Adults towards the Portrayal of Women in Contemporary Indian Television Advertisements [journal article]
Source: Media Watch, 8 (2017) 3. p.339-354
Bollywood Industry in the Wake of Cost Cutting Measures: Role of Quality Cues on Brand Placements [journal article]
Source: Media Watch, 8 (2017) 3. p.311-326
Social Media in contemporary marketing: YouTube Advertising for the Guerrillas [journal article]
Source: Media Watch, 8 (2017) 3. p.413-422
Klima(wandel)kommunikation: Im Spannungsfeld von Wissenschaft, Medien und öffentlicher Meinung [collection]
Source: Univ.-Verl. Ilmenau, 2023
(NEU - Nachhaltigkeits-, Energie- und Umweltkommunikation, 8)