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Other Media
Hits 1-2 within 2 documents
Mapping Transmedia Marketing in the Music Industry: A Methodology [journal article]
Source: Media and Communication, 9 (2021) 3. p.164-174
Keep the Fire Burning: Exploring the Hierarchies of Music Fandom and the Motivations of Superfans [journal article]
Source: Media and Communication, 9 (2021) 3. p.123-132