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%T A little good is good enough: ethical consumption, cheap excuses, and moral self-licensing %A Engel, Jannis %A Szech, Nora %P 48 %V SP II 2017-301 %D 2017 %K D03; D84; cheap excuses; homo moralis; moral personality; moral self-licensing; moral spillovers; outsider beliefs; preference module %~ WZB %X We explore the role of cheap excuses in product choice. If a product improves upon one ethically relevant dimension, agents may care less about other, completely independent ethical facets of the product. This 'static moral self-licensing' would extend the logic of the well-studied moral self-licensing over time. Our data document that static moral self-licensing exists. Furthermore, effects spill over to later, unrelated but ethically relevant contexts. Thus, static moral self-licensing and moral self-licensing over time amplify each other. Outsiders, though incentivized for correct estimates, are completely oblivious to effects of moral selflicensing, both, static and over time. %C DEU %C Berlin %G en %9 Arbeitspapier %W GESIS - http://www.gesis.org %~ SSOAR - http://www.ssoar.info