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Интеграция маркетинга в многоуровневых системах управления территориально-отраслевым развитием

Integration of marketing in multilevel control systems of territorial and branch development
[journal article]

Lavrov, Alexander; Polikarpova, Lada; Handramay, Alla

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Please use the following Persistent Identifier (PID) to cite this document:http://nbn-resolving.de/urn:nbn:de:0168-ssoar-437932

Further Details
Abstract In article authors made attempt of development of the multilevel control system of territorial and branch development in market conditions constructed on the basis of wide use of different types of marketing and their horizontal and vertical integration.
Classification Marketing
Document language Russian
Publication Year 2015
Journal Koncept (Kirov): Scientific and Methodological e-magazine (2015) T13
ISSN 2304-120X
Status Published Version; reviewed
Licence Creative Commons - Attribution-Noncommercial-No Derivative Works