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Costs and benefits of reaching parents for survey participation through school communication systems: testing the potential of a straightforward convenience sample

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Vercruyssen, Anina

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Abstract Drawing a random sample for surveys from official registers is an expensive and time-consuming procedure in Belgium as in other countries. In order to obtain a sample for a study on work-family life balance amongst working mothers in Flanders (the Dutch-speaking part of Belgium), I opted for a promising, economical procedure by first selecting children in schools and day-care facilities. Given the compulsory nature of schooling in Belgium and the widespread use of day-care facilities, this offers a straightforward ‘convenience’ sampling for reaching working parents, and mothers in particular. In this paper, I describe the details and advantages of this cost-effective sampling strategy and the experiences with this test case. I also discuss the possible methodological downsides and how to avoid them in future research.
Keywords Belgium; survey; work-family balance; working woman; mother; work-life-balance; sample; data collection method; data capture; cluster analysis; methodology
Classification Methods and Techniques of Data Collection and Data Analysis, Statistical Methods, Computer Methods
Document language English
Publication Year 2014
Page/Pages 9 p.
Journal Survey Methods: Insights from the Field (2014)
ISSN 2296-4754
Status Published Version; peer reviewed
Licence Creative Commons - Attribution-Noncommercial-No Derivative Works