Communiquer sur le goût: du discours à la méthode

Defossez, Juliette; Boutaud, Jean-Jacques

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%T Communiquer sur le goût: du discours à la méthode
%A Defossez, Juliette
%A Boutaud, Jean-Jacques
%J ESSACHESS - Journal for Communication Studies
%N 1
%P 215-231
%V 6
%D 2013
%K experimental tool; taste; semiotic; food science
%@ 1775-352X
%> https://nbn-resolving.org/urn:nbn:de:0168-ssoar-377717
%X Based on the original scientific field of taste communication, the article exposes the setting up of a methodology specific to the communication sciences. Explicating the specificity of the taste and using multidisciplinary tools, we build a communication methodology specific to the communication of sensory attribute.
%C FRA
%G fr
%9 journal article
%W GESIS - http://www.gesis.org
%~ SSOAR - http://www.ssoar.info