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Narrative research in communication: key principles and issues

[journal article]

McDonald, Daniel G.

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Abstract A great deal of recent research on communication has been developed in the general area of narrative or narrative effects. The majority of this work has brought in older communication concepts without reconciling those concepts with what has been learned about narrative in other social sciences. This review covers some of the major points from research on narrative to help expand the knowledge base and suggest directions for additional work in the field of communication.
Keywords narrative; narration; persuasion; communication research; cognition; mass communication; parasocial interaction
Classification Basic Research, General Concepts and History of the Science of Communication; Social Psychology
Free Keywords mass media audiences; mental models; storytelling; film studies
Document language English
Publication Year 2014
Page/Pages p. 115-132
Journal Review of Communication Research, 2 (2014)
ISSN 2255-4165
Status Published Version; peer reviewed
Licence Creative Commons - Attribution-NonCommercial