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International Strategic Alliance

[working paper]

Arif, Mohd.

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Abstract International Strategic Alliance is the combination of two or more firm future objective, which achieved by together practices of the MNCs. The term "strategic alliance" can means many things. In its broadest sense, it can apply to virtually any of collaboration between two or more firms, including one or more of the following activities: design contracts; technology transfer agreements; joint product development; distribution agreement; marketing and promotional collaboration; intellectual advice.
Keywords enterprise; purpose; cooperation; strategic planning; international economic relations
Classification Management Science
Method descriptive study
Free Keywords International Strategic Alliances; process of Strategic Alliance
Document language English
Publication Year 2008
City Lucknow, India
Page/Pages 8 p.
Status Preprint; not reviewed
Licence Basic Digital Peer Publishing Licence